Buy now Pay later

The revolutionary concept of buy now pay later often lures the people to own several things, which normally seem to be beyond their reach. Perhaps the aftermath of the notorious home loan scam with its far reaching tentacles have made the people a bit more cautious.

On the other, the same economic meltdown has forced the companies to adapt the same methods of buy now pay later to clear their stock and moreover for their survival.

Perhaps this is the vicious circle of the same chicken egg story and all of us participate knowingly or unknowingly.

Now let us look from the organization point of view. The exemplary offers of buy now pay later often boosts the sales for various industries. The lucrative sales figure makes the entire organization highly enthusiastic. Now once the sales take place, it immediately encompasses the services.

Remember even for one time sales, if the product shows any tantrum during the EMI period in case of buy now pay later, the consumer shows resilience against the repayment.

The various consumers forums and several legal authorities formed to safeguard the buyers’ interest come in fore, when you want to exhibit your rights on collection of EMIs. Moreover, when the collection comes down drastically it becomes very difficult for the organization to provide an excellent support. This cyclic effect often sucks the blood from the company and many brands die out only because of such undesirable incidents.

There is no common prescription to recover from such decay. Rather, the root cause should be properly diagnosed before the right medicine is applied. May be, even an informal get together with conscious propagation of thought through messages can save you from such formidable devastation!